Website Design and Digital Marketing Help Brand a Political Campaign
WEBSITE HOMEPAGE DESIGN FOR CT STATE REPRESENTATIVE MARIA HORN
Our latest project is helping Connecticut State Representative Maria Horn with her re-election campaign in Connecticut’s Northwest Corner. Since Maria’s first victory in 2018, she’s become a popular public figure, committing leadership, time and energy to her constituents. Designsite was enlisted by Maria’s campaign to provide marketing strategy and to rebrand the campaign to ensure consistency with all communications.
A revamped website, buit in Squarepace, provides an easy and intuitive way for voters to learn more about Maria’s vision, past accomplishments, and stance on today’s most important issues. The website also contains social media feeds, including town hall updates, video feeds, and calls to action for people looking to volunteer for the campaign.
In addition to the new website, we designed a re-elect logo that is used on all communications. Postcards, mailers, email communications, digital graphics, social media hubs and all other marketing efforts are consistent, ensuring Maria’s “brand” is delivered correctly.
