IMN World
Branding and Website Design Showcase Some of the Finest World Music Artists
Overview:
For over three decades, International Music Network (IMN) has maintained its reputation as one of the most respected boutique agencies for creative artists at the highest level of musical expression. Through live appearance representation and artist management, IMN has guided a diverse list of artists to worldwide acclaim. IMN engaged Designsite to create a new brand identity and website to best reflect their growing roster of international artists.
We designed a new identity and brand guidelines to ensure consistent application to all marketing channels. The modern logo features a two-color gradation behind the letter-forms, mirroring their diverse roster of artists. We designed and build their new website in Squarespace that enables booking companies to easily find artists by worldwide territories, via an original filter we programmed. Each artist page features dynamic photography, artist social media links, video, press release, press quotes, tour dates, and media kit – everything needed to learn more about the artist and to book their services. Squarespace enables IMN to easily update the website with new content, add artist pages, and receive detailed analytics.
Services:
Brand identity and logo design
Brand kit and digital assets
Digital and print design and production
Squarespace website design and development
Custom CSS coding
Search Engine Optimization (SEO)