Eastpointe
• Brand identity and logo design
• Brand kit and digital assets
• Digital and print design and production
• Squarespace website design
• Search Engine Optimization (SEO)
Project Overview
Eastpointe, a leading real estate development and management firm in Fairfield, CT, is driving the shift toward rental living, especially along the New York–Boston corridor. To align with their vision, Eastpointe partnered with Designsite for a brand refresh and a new website.
We updated their brand identity with clear guidelines for consistent marketing. Their new Squarespace website showcases current and completed projects, engaging financial audiences with dynamic imagery and strategic calls-to-action. The platform also allows Eastpointe to easily update content and access analytics.